Posted by Julie Brander | Posted in Finance | Posted on 07-10-2010 | 
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Organize Your Income to Gain a Profit An income statement is the breakdown of your income and expenses. Understand your sales, all the income and the expenses going out. Most companies will recognize the revenue at the time of the sale of the products or services when the order is taken, or when the product [...]
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Posted by Julie Brander | Posted in Starting | Posted on 22-07-2010 |
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Start-Up Questions to Consider Successful small business owners come from all walks of life, all educational backgrounds and all parts of the world. Some began their companies to devote themselves full time to an industry they love, while others sought to free themselves from the uncertainties of working for someone else and job security. In [...]
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Posted by Julie Brander | Posted in Finance | Posted on 15-07-2010 |
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Discover What’s Best for Your Business Finding the right financing or finding ANY financing for that matter is one of the most difficult aspects of starting and building a solid small business. You may have a great business plan and be a talented business person, but finding financing is another matter. Business owners often start [...]
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Posted by Julie Brander | Posted in Managing | Posted on 08-07-2010 |
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Time Management for Small Business Owners One of the major stress factors in owning a small business is that there never seems to be enough hours in the day to accomplish all that needs to be done to keep the business running smoothly. As an entrepreneur, you are constantly faced with choices about how to [...]
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Be Firm & Make a Good Impression A hand shake is the first thing you do when seeing someone you know or when meeting someone for the first time. This simple gesture can go a long way in establishing a new relationship or reinforce an existing relationship. A study done at the University of Alabama [...]
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Posted by Julie Brander | Posted in SUCCESS, Starting | Posted on 27-05-2010 |
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Boost Your Chances of Success
Reasons great ideas never get off the ground…timing is everything.
The right time is when you have the time and the passion to focus on the goal. If there are distractions you can get sidetracked, if another situation comes up and interrupts your path your idea may not get off the ground. [...]
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Keeping It Simple
In business, nothing matters except how well organized you are and your innate ability to process situations clearly and with many options in mind. Being a successful business person is simply a matter of incorporating 3 basic skills:
Being organized.
Thinking clearly.
Knowing that there are no problems….only solutions.
A team of mentors, advisors and colleagues can [...]
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The Art of Customer Loyalty
Getting referrals for business is not about asking, it is about the customer experience.
How can you create a great customer experience?
How can you become the trusted resource?
How can you get your customers so connected to your business that they go out of their way to refer everyone they meet including their friends [...]
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Effective Networking Skills
Marketing has always been building trust with your customers and knowing what they need and want. The more ways you can get in front of and get to know your customer the better. Networking is an integral part of business that allows people to know who you are and what you do.
Attend as [...]
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Today’s Inspirational Thought
Having a purpose is the key to life. If you are committed in what you do, you will work longer and work harder because you love it! Business is something that you love and, if you love it, you will do it well!
Julie Brander, New Haven SCORE
View posts by Julie Brander
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Posted by Julie Brander | Posted in Business, Planning, Starting, plan | Posted on 22-04-2010 |
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Start Smart, Learn What it Takes
If you have been out of work for a while, or just tired of your job, you may be thinking about starting a business. If so, get ready for many challenges. It is important to look at the challenges that you may be faced with to determine if it makes [...]
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Do you have an idea and want to know if it is worth pursuing?
Consider writing a concept statement. A concept statement is a short document that explains your business idea to partners or investors. It can be used in the start up or expansion phase of any business. The concept statement helps determine if the [...]
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Posted by Julie Brander | Posted in Managing, SUCCESS, sales, selling | Posted on 01-04-2010 |
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Effective Selling Strategies
There are a few ways to sell a business.
Sell to a partner
Sell to employees
Sell to a third party
When selling a business it is essential to have products or services that customers want and will want for a long time. It must also be a business that can be transferred to another person. If [...]
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The Cell Phone Dilemma
One of the biggest problems this new decade will have to address is the cell phone dependency. This is the way to occupy your time when you are alone but rude when you are in the company of others. The one on one connection with people has taken a back seat to [...]
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Posted by Julie Brander | Posted in Growing, Leadership, Managing | Posted on 25-02-2010 |
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Eight Tips for Success
As a business owner it is essential to know how to get up and speak on demand. You will find that many opportunities will arise and it is crucial that you can express your message about your business clearly and concisely.
Important Tips:
Take a course in public speaking.
Learn your talk or elevator [...]
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Tips on How to be an Effective & Memorable Speaker
Public speaking is a great way to promote your business. You instantly become credible and can share your expertise. I just attended an event at the Chamber of Commerce where three speakers presented on topics, but they had no idea what types of businesses were present.
Mistake: [...]
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How-To Collection Tips
Getting paid in business can make the difference in being profitable or, in some cases, being put out of business. Receivables need to be managed and are always a struggle as no one likes asking for money. Here are some tips to get customers to pay.
Offer a discount to customers who pay within [...]
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Posted by Julie Brander | Posted in Finance, Growing, Managing | Posted on 28-01-2010 |
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Credit Tips to Get Ahead
In these tough economic times and at a time when banks are not lending as freely as they have in the past. Good credit needs to be a priority. Look at your credit report regularly, question mistakes or unknown information.
You are entitled to a free credit report one time a year. [...]
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Posted by Julie Brander | Posted in Growing, Marketing | Posted on 14-01-2010 |
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What is the best way to communicate with customers?
With the popularity of social media and digital media companies have stopped sending out direct mail. E-marketing is more affordable and has been a way for companies to trim their marketing budget.
According to Mintel Comperemedia, which tracks direct mail marketing, there was a 27% decline in 3rd [...]
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Quick Tips for the New Year
How can you improve your business? Business is more challenging than ever before. Get the pulse of your customers and find out how you can help them. Think about:
Who are your best customers and when was the last time you thanked them or gave them a special deal?
Focus on new relationships. When [...]
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Go Green by Creating a Peaceful Office Environment
Create a more tranquil environment with plants. There are many low maintenance plants that need minimal care and are known to add oxygen to the air. Try considering: jade, ivy, ficus, cactus, chinese evergreen, palm, orchid or a bonsai.
Add a fish tank in your office.
Place a fountain of [...]
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Boost Your Brand Recognition
Establishing and branding your business in an important business strategy. It would include your name, trademark and all other means of product identification. In your business you should consider creating brand recognition so that your customers recognize and accept your company as the best company to do business with. Your customers will [...]
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